Privacy Policy

Last Updated: April 29, 2025

At sportstownusa.shop, your privacy matters. This Privacy Policy explains how we handle your personal data when you browse our website or purchase backpacks and accessories. By using our services, you agree to the practices described below.

Table of Contents
• What We Collect
• How We Use Your Data
• Sharing Your Information
• Cookies and Tracking Tools
• How We Safeguard Your Data
• Your Data Rights
• Children’s Data Policy
• International Transfers
• Policy Changes
• Contact Information

1. What We Collect

To make your shopping experience smooth and secure, we may collect the following:

1.1 Personal Details
• Your name, email address, phone number, and shipping address
• Payment details (handled securely by our payment processors)
• Your order history and transaction summaries

1.2 Device & Usage Info
• Browser and device information, IP address, and technical stats
• How you use our website (pages visited, time on site, clicks)

1.3 Cookies & Tracking
We use cookies and similar technologies to improve user experience and gather analytics. Learn more in our Cookie Policy.

1.4 Communication Preferences
• Messages sent to our customer service
• Your choices for marketing emails and promotional content

2. How We Use Your Data

We use collected data for the following purposes:

• Fulfilling Orders: To process and ship your purchases — see our Shipping Policy
• Payment Processing: Securely handle payments
• Customer Support: Respond to your questions and order inquiries
• Site Personalization: Suggest products and adjust content based on your behavior
• Marketing (If You Opt In): Share new product launches or special offers
• Website Improvement: Monitor performance and user behavior to enhance the site
• Legal Compliance: Fulfill tax, fraud, and regulatory requirements

3. Sharing Your Information

We only share your data when absolutely necessary:

• Third-Party Partners: Such as payment gateways, shipping providers, and marketing platforms—all required to follow strict confidentiality
• Legal Requirements: If required by law or in case of fraud
• Business Changes: In the event of a company restructure, your data may be part of the transition

4. Cookies and Tracking Tools

We use different types of cookies to deliver the best experience:

• Essential Cookies: Power key site functions like shopping carts
• Analytics Cookies: Help us understand how users navigate our site
• Marketing Cookies: Used for showing ads that match your interests

You can adjust cookie settings through your browser, though some features may stop working if cookies are disabled.

5. How We Safeguard Your Data

We prioritize your data security:

• SSL Encryption: Protects data shared on our site
• PCI Compliance: All payment processing partners meet industry security standards
• Limited Access: Only authorized staff and providers can access personal data

6. Your Data Rights

As a user, you have the right to:

• Access & Edit: View or correct your personal information
• Request Deletion: Ask for data removal (subject to legal obligations)
• Data Portability: Request your data in a downloadable format
• Unsubscribe: Opt out of promotional emails anytime by clicking “unsubscribe” or adjusting your settings

7. Children’s Data Policy

Our website is not intended for children under 13. We do not knowingly collect information from minors. If we learn of such data, it will be promptly deleted.

8. International Transfers

By shopping with sportstownusa.shop, you consent to the transfer of your data to the United States, where our servers and operations are based.

9. Policy Changes

This Privacy Policy may be updated occasionally to reflect changes in our practices. Significant revisions will be highlighted here with a new “Last Updated” date.

10. Contact Information

For any questions or concerns about your privacy, please reach out to us:
Email: support@sportstownusa.shop

Phone:+1 347-628-1943

Address: 6322 Winding Stream Dr, Louisville, KY 40272, USA
Or visit our Contact Page